How to Decide on the Perfect Diamond

​Buying diamonds is an exciting experience. To get the best value for your money you need to know what makes a diamond valuable. In the industry, The Four C's of buying a diamond are known as a diamonds value factors.​

  • Carat Weight - Although commonly thought to refer the actual size of a diamond, a carat is actually a standard unit of measure that defines the weight of a diamond.

  • Color - Diamonds are graded for color. The whiter the diamond is, the more valuable the stone is. The diamonds are graded alphabetically from D(totally colorless) to Z(yellow). For a diamond to be considered colorless, it needs to be graded a D, E, or F. However, the D-Z scale is continuous, so the difference between an F and G is very small. The average color for engagement diamonds is G-H.

  • Clarity - Diamonds are graded for clarity under 10x magnifacation.  FL - Completely flawless  IF - Internally Flawless; only external flaws are present which can be removed with further polishing.  VVS1-VVS2 - Only an expert can detect flaws.  VS1-VS2 - You can see flaws with a 10x microscope, but it takes a long time(more than 10sec).  SI1-SI2 - you can see flaws with a 10x microscope.  I1-I3 - You can see flaws with the naked eye. Consider avoiding I2-I3.

  • Cut - Diamond cut is perhaps the most important of the four C's. A good cut gives a diamond its brilliance, which is the brightness that seems to come from the heart of the diamond. When a diamond is well-cut, light enters through the table and travels to the pavilion where it reflects from one side to the other before reflecting back out of the diamond through the table and to the observers eye.This light is the brilliance we mentioned, and it's this flashing, fiery effect that makes diamonds so mesmerizing. Cuts are typically graded as Ideal Cut, Premium, Very Good, Good, Fair & Poor.

Traditional Genuine Birthstones

January - Garnet                                          May - Emerald                                                  September - Sapphire

February - Amethyst                                 June - Pearl, Moonstone, Alexandrite        October - Opal, Pink Tourmaline

March - Aquamarine, Bloodstone         July - Ruby                                                          November - Topaz, Citrine

April - Diamond                                           August - Peridot                                               December - Turquoise, Blue Zircon, Tanzanite

Traditional Anniversary Gifts


1st - Paper                                                   10th - Tin/Aluminum                                   35th - Coral, Jade

2nd - Cotton                                                11th - Steel                                                     40th  - Ruby

3rd - Leather                                               12th - Silk                                                        45th - Sapphire

4th - Linen, Silk                                          13th - Lace                                                      50th - Golden

5th - Wood                                                  14th - Ivory                                                      55th - Emerald

6th - Iron                                                      15th - Crystal                                                  60th - Diamond

7th - Wool, Copper                                    20th - China                                                    75th - Diamond & Gold

8th - Bronze                                                 25th - Silver

9th - Pottery                                                30th - Pearl

    Zeke's Jewellers

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